Keystone Monon Community Garden

The idea for the Keystone Monon Community Garden was hatched in the cold in snowy winter of 2015 by two Indianapolis neighbors. Dreaming of warmer days, they imagined a shared space where all their neighbors could grow their own food, get to know each other, learn side-by-side and be proud of the beautiful, productive place they built together.

For their branding I created a simple stylized garden box illustration and paired it with an approachable, rounded sans serif typeface. The color palette is a fresh mix of greens, complementary  oranges and neutrals, designed to represent the liveliness of this constantly evolving initiative. 
Branding, Print